Celebrity Cover
Celebrity Cruises wanted to revamp their website to fit their brand of Modern Luxury. However, we took it one step further and helped strategize a whole new omni-channel experience to encompass the various services and touch points for their customers.
Client
Celebrity Cruises
Role
Senior Interaction Designer
Tools
Sketch, Keynote, Framer

Transforming Modern Luxury

"Modern Luxury" has different meanings to different people. As part of the design team, I challenged the business stakeholders in rethinking their digital experiences for their customers when it comes to cruising. Our goal focused on not only redesigning their website, but also creating a user-centric experience for the entire cruise experience. Key moments were built into a service blueprint to reimagine the experience for customers and employees.

Confidential: Due to the nature of this project, I cannot share more work examples online. Please reach out and I can walk you through the work. Thank you for understanding.

"We only saw the obvious solution, a redesigned website. Instead of meeting the ask, we were given an entire strategy on new business opportunities supported with research and insights from customers.

- Stakeholder